In my previous post, I discussed the concept of living-as-a-service, flexible housing models driven by technology which cater to young professionals who can work and live anywhere. The accelerated trend of remote work along with the growing passion economy is fueling these new housing models.
While we’re seeing innovation within traditional housing models, we’re also seeing non-traditional housing models emerge such as Kibbo.
Kibbo is a network of high-end RV parks which cater specifically to ‘remote-working, previously urban professionals (PUPs)’. For $1,000/mo. members get access to their sites throughout the Western U.S., many of which include Wi-Fi, and a communal clubhouse with laundry facilities, a full kitchen, and excursion gear. And if you don’t have your own RV, Kibbo offers state-of-the-art Mercedes Benz Sprinters fully outfitted with a kitchenette, bed, shower, and storage.
Unlike other luxury camp sites and high-end tiny homes such as HipCamp, Tentrr, and Getaway House, Kibbo owns their sites and seeks to create a more permanent sense of community. They’re not targeting vacationers, weekenders, or retirees; they’re betting on a new breed of remote worker who want to be part of a community of like-minded nomadic professionals. They’re competing with traditional apartment and co-living communities.
In an environment where anyone can monetize their unique skills online, turn their passions into livelihoods, and more generally work from anywhere, why not join a flexible network where you can bounce between amazing locations such as the Cascade mountains, Sonoma Valley, and beaches of Southern California while being part of a connected community? This is the dream!
Kibbo offers something traditional apartment communities can’t; the ability to target a narrow, long-tail audience. It enables its members to showcase their individuality without giving up the sense of community we all yearn for.
The world is changing. The ability to work from anywhere is here to stay and housing models must adapt to support these lifestyles and professions. Kibbo is one option.
With the widespread adoptions of telemedicine and remote learning, why can’t anyone live this lifestyle for the long term? I could see networks of homes where families ‘trade’ every 3 months or Kibbo-type communities designed for families which offer schools and camps.
People now have the ability and tools to create their own communities. What does this mean for traditional apartment communities and housing models moving forward?
To learn more about Kibbo and the vision behind it, read this story from founder Colin O’Donnell.